Meyasi grew up on the Saravu farm in Kisongo, Arusha, Tanzania, with his family. His father, a highly respected Maasai man, owned 1,000 cows. Considering each cow is worth about 1,000 euros, the herd was valued at 1 million euros.
One day, Meyasi suggested to his father, “Dad, we have so many cows… why don’t we sell some?”
His father scolded him and sent him away. Why? Among the Maasai, the number of cows you own is a sign of status and respect. For Dad Meyasi, maintaining a large herd was simply following tradition.
Then came a drought, and 900 cows died.
Looking back, Meyasi realizes that the real problem wasn’t the loss of cows… it was the lack of education. As the world changes, he believes we must adapt to it.
Through his NGO, Serengeti Preservation Foundation, Meyasi partnered with Dr. Saipi and the African Wildlife Foundation. Together, they work tirelessly to convince families like his to sell a portion of their cows and focus on sustainable farming. By improving herd quality, they can prepare for future droughts and ensure the cows' usefulness.
Their joint efforts have helped turn poachers into rangers and even sustainable farmers. Meyasi hopes to see Maasai warrior farmers sending their children to school instead of having them tend to 300-400 cows daily. He believes it’s no longer necessary and that this change can only be driven by a Maasai.
Meyasi’s work is unique, deeply rooted in the Maasai way of life, yet focused on ensuring the preservation of their culture, nature, and lifestyle. He dreams of a future where Maasai children receive proper education and adapt to the modern world while staying true to their heritage.